THE SATURDAY POST

Last weekend, I traveled to Hollywood Park to watch Zenyatta make her bid to win her seventeenth undefeated career start.

At the track, someone asked me, “So, what brings you to California?”

The answer was easy. “Zenyatta.”

The person seemed surprised that I had traveled to Hollywood for a single horse.

However, in my opinion, Zenyatta isn’t just a good horse.

She is a living legend.

I wanted to be there to watch her stride into the history books in her record-breaking seventeenth career victory.

It appears that I wasn’t the only one who felt this way.

Prior to the race, Hall of Fame Trainer Bob Baffert stood in the paddock and surveyed Zenyatta before settling into his seat to watch her in the Vanity Handicap.

Later, when I thumbed through my racing program, I realized that Baffert didn’t have a single horse entered in a race at Hollywood Park that day.

Apparently, Baffert also wanted to watch Zenyatta challenge the undefeated records of Cigar and Citation.

And, as usual, Zenyatta didn’t disappoint.

In front of a crowd that appeared to be screaming for one single horse, she delivered her seventeenth consecutive victory in a heart-stopping moment at the finish line.

The entire park shook with excitement in the dizzying minutes that followed.

Zenyatta had made history again.

Prior to entering the winner’s circle, Zenyatta stood alone in front of the crowd and took in a long standing ovation.

It was as if she knew that she had just delivered pure magic.

And, in retrospect, I believe Zenyatta did know.

I learned a lot of lessons from my visit with Zenyatta that demonstrated the beauty surrounding a true legend.

First, Zenyatta delivers quite a greeting to her guests at the stable.

When we walked into her barn, my friend asked, “Where’s Zenyatta?” as she surveyed the stalls of horses.

Zenyatta answered the question with authority.

The giant mare rattled in her stall and stuck her head out. She stared right at us and never shifted her gaze as we stood watching her in awe.

It was stunning.

When her trainer John Shirreffs appeared, he matched Zenyatta’s hospitality to her guests.

After briefly greeting us, he slipped into his office.

At that moment, I envisioned that he was calling security to kick us out.

I could not have been more wrong.

Within a few seconds, Shirreffs re-emerged with a smile and a card with Zenyatta’s photo on it.

He handed me the photo as a souvenir as Zenyatta began to parade around the barn in preparation for her morning workout.

When I began to take pictures, she demonstrated her mastery of the camera eye.

As she drew close to the lens, Zenyatta paused and rose her head to demonstrate her full height.

She posed.

The next day, Zenyatta had a much larger audience to please as she prepared to challenge history in the Vanity Handicap.

As I stood in the paddock, I looked out at the large crowd of fans that lined the rails to catch a glimpse of her in the flesh.

The audience was speckled with Zenyatta fan gear – ranging from hand-painted signs to Zenyatta jerseys.

I drew the second lesson from Zenyatta in that moment.

At the pinnacle of success, character is shown through being gracious and charitable to everyone.

The jerseys that bore Zenyatta’s name were being sold to benefit Thoroughbred retirement and rescue.

Throughout Hollywood Park, fans weaved through the crowd adorned with the jerseys that represented Zenyatta’s charitable hoofprint.

And, as Zenyatta’s connections began to emerge in the paddock, they greeted the fans with the same excitement as Zenyatta demonstrated the previous morning.

Owners Jerry and Ann Moss entered the gates and waved at the onlookers with a giant smile.

And, when the Zenyatta set foot in the paddock, she delivered her dazzling dance steps without a care in the world.

Yet, despite the whirlwind of fan fare, Zenyatta was in the unshakeable gaze of one individual – Trainer John Shirreffs.

Zenyatta never left his sight as she danced and bowed for fans.

And, as I watched Shirreffs, it occurred to me that one principle stood solid in her success beyond racing or records: Put the welfare of the horse first.

In a single moment, I learned that Zenyatta isn’t only first at the finish line.

The well-being of Zenyatta comes first before she ever sets foot on a track.

Yet, in a few minutes, the idea of finishing first in the Vanity Handicap took center stage in the public sphere as Zenyatta pranced toward the track in response to the call to post.

As she entered the gates toward history, Zenyatta delivered a lesson that resonates strongly amidst the ongoing comparisons of her record to other champion race horses.

She didn’t look at her rivals.

Her gaze was marked firmly on the track laid before her own eyes.

Zenyatta didn’t compare herself to Rachel Alexandra.

She didn’t compare herself to the legacies set forth by horses like Ruffian or Secretariat.

Zenyatta failed to see the good that comes from comparing her accomplishments to other champions.

And, as far as I can tell, Zenyatta doesn’t spend her days undermining the achievements of fellow racehorses.

She just keeps racing.

And, she just keeps winning.

And - she doesn’t sling mud in the process.

In my opinion, Zenyatta’s winning philosophy provides a valuable lesson beyond comparison.

I have a word in my arsenal that can start conversations about horse racing with people who have never bet a nickel on the nose of a horse.

It’s a great word.

“Zenyatta.”

For those of you who struggle to define the allure of horse racing to non-enthusiasts, Zenyatta is a fun character to parade around in discussions at cocktail parties.

Why? Zenyatta appeals to pop culture and makes horse racing relatable to non-enthusiasts.

In a perfect world, I would live in a place where all my friends followed horse racing.

My social calendar would be full of trackside parties in which guests wore their handicapping picks as an icebreaker on their nametag.

However, I am young and live in Chicago.

And, until Zenyatta, any mention of horse racing to people in my age group led to blank stares and a quick change in topic.

Then, Zenyatta showed up and did something brand new for the modern era of racing.

Instead of trying to lure non-enthusiasts to the race track, Zenyatta stomped out into mainstream culture and joined the party.

I have to admit - she’s a sharp girl at marketing.

Zenyatta joined Facebook and made some new friends.

This was no small adventure.

According to Facebook, the average user has 130 friends.

In contrast, Zenyatta has amassed roughly 15,500 friends on her fan page.

As for her friends, Zenyatta started hanging out with people in the younger crowd. The highest age demographic on Facebook currently falls between ages 18 through 44.

Regarding her connections, they embraced Zenyatta’s new friends and lifestyle.

Her trainer, John Shirreffs, started a YouTube channel so that her fans could watch Zenyatta’s activities from their home computer.

On YouTube, Zenyatta’s friends can experience a workout between Zenyatta and her stable mate, Green Cat.

Since the video was posted by Shirreffs, over 83,000 fans have taken a virtual ride on the back of Zenyatta.

In another YouTube video, Shirreffs gives Zenyatta a Guinness beer while she is relaxing after a workout.

The clip of Zenyatta drinking a Guinness, initially posted by Shirreffs, generated nearly 4,700 views.

Apparently, many of Zenyatta’s friends enjoy meeting up with her for a drink.

However, Zenyatta is perhaps best-known for her dancing – which is catalogued in many videos across YouTube.

In the pre-race television broadcast of the 2009 Breeder’s Cup, an entire segment was devoted to Zenyatta’s dance moves. The network coverage of her dancing has since been viewed on YouTube by nearly 50,000 fans.

However, dancing appears to come easily to Zenyatta with the musical background provided by her ownership – Jerry Moss, co-founder of A & M Records.

Her name itself speaks volumes in this regard.

Zenyatta is named after the album, “Zenyatta Mondatta,” in recognition of Moss signing the band The Police to A & M Records.

But, Zenyatta doesn’t stop on the dance floor.

She has learned to paint pictures for auction to help fund Thoroughbred rescue efforts.

And, Zenyatta recently started marketing for the Los Angeles Dodgers baseball team.

Near her home base of Hollywood Park, a billboard stands at the corner of 106^th and Hawthorne Avenue.

The billboard features Zenyatta’s familiar mug shot, with the caption, “This Is My Town,” as a marketing promotion for the Los Angeles Dodgers.

Take a minute and think about the victory embodied in that billboard.

A race horse is doing the marketing for baseball - one of the most popular sports in the United States.

Yet, Zenyatta’s crossover endeavors have not detracted from her racing talent.

As Zenyatta approaches the Vanity Handicap, she sets out to become the only race horse to remain undefeated in seventeen unrestricted top-level races in North America.

If she wins, she’ll make racing history for the third time in her career – having already captured two Breeder’s Cup records.

However, win or lose, Zenyatta has set a model for the industry to attract newcomers to the sport.

It’s simple: Zenyatta didn’t ask non-enthusiasts of racing to come to the track for a visit.

Instead, she waltzed in the world of pop culture and drew public attention to her sport.

Zenyatta embraced the Facebook trend, danced across the television screen, painted pictures for charity and offered a virtual “racehorse ride” on YouTube.

When she finished marketing her profession, she went back to her stable, drank a Guinness Beer and waited for her next start in the Apple Blossom.

And, in the end, people came to visit Zenyatta at the race track.

The hotels in Hot Springs, Arkansas were booked solid.

Fans stood outside the airport as she exited the plane.

They showed up in droves.

Official attendance for the 2010 Apple Blossom was recorded at 44,973 people – more than double the 21,782 guests that attended the race in 2009.

And, among the fan fare, Zenyatta continues her racing campaign.

As she prepares for her next start at Hollywood Park, people are again heading to the track to see if one single horse can maintain her undefeated record.

It’s all because of one word.

It’s a great word.

“Zenyatta.”

On a sunny Friday afternoon, I arrived at the gates of Churchill Downs to interview John Asher about the history of the Kentucky Derby. Asher, Vice President of Racing Communications at Churchill Downs, has been working in the thoroughbred industry for over two decades – serving on boards, acting as a publicist, and providing award-winning media coverage of the sport. He joined Churchill Downs in 1997.

In his coverage of horse racing, he has achieved celebrity status in his own right. On Kentucky Derby day, it would be near-impossible to watch any major televised report about the race without seeing John Asher appear on the screen. Amidst the crowd of racing enthusiasts, he is the man to follow on Kentucky Derby day.

When first I met Asher at Churchill Downs, it came as no surprise that it would be in a grand fashion. To me, the Kentucky Derby is all about excitement, tradition, pageantry, and witnessing history in motion. Churchill Downs is the cathedral for this one-of-a-kind event. After my entry to through magic gates, everything that followed was spun like a fairy tale adventure.

Asher appeared for the interview in the Director’s Room at Churchill Downs. This sacred ground is the site upon which the Kentucky Derby winners celebrate their win with a champagne toast following their victory.

In the center of the room, the press was gathered around a small table to view one of the most largely-coveted items in horse racing - the winner’s trophies for the 2010 Kentucky Derby.

The Winner’s Trophies for the Kentucky Derby.

Carefully handling each trophy with white gloves, the CEO of New England Sterling, Marc Forbes, informed me that the first person to personally touch each trophy would be the respective winner on Kentucky Derby day.

Forbes explained that the largest trophy, awarded to the owner of the winning horse, is comprised of sixty ounces of 14-karat gold and has remained largely unchanged from its’ original design, dating back to 1924. In the three major milestone races – the 75^th, 100^th, and 125^th anniversaries the Derby, the trophy was modified to include diamonds, emeralds, and rubies.

Among the historical variations on the trophy, the major alteration came in 1999 – when the horse shoe in the center of the trophy was reversed to point upward. Forbes explained, “Racing lore has it, that [when] a horse shoe is facing downward, the luck runs out of the horse shoe. So, in 1999, the horse shoe was changed and facing upward.”

Forbes stated that fifty employees are involved in the 1,600-hour process of handcrafting the owner’s trophy- comprised of 25 different components. The company also creates three smaller sterling silver replicas of the gold trophy, which are awarded to the trainer, breeder, and jockey of the winning horse.

As I marveled at the beautiful trophies that we set before me, I envisioned the past Derby winners who have stood in this room, clutching their trophies, in a champagne toast to beating the mind-bending odds to win the Kentucky Derby.

The historical wonders of Churchill Downs would soon be illuminated through my interview with Asher. After the trophies were carefully placed back in their cases, Asher led me outside to begin the journey through the history of the Kentucky Derby at Churchill Downs.

The Kentucky Derby is America’s Oldest, Continuously Held, Sporting Event.

From our Eagle-eye view of the legendary Churchill Downs dirt track, Asher explained, “The track dates back to 1875, when the first Derby was held. We have run the Derby every year, without interruption, since 1875. This year, May 1^st, will be 136 consecutive years.”

Asher then elaborated, “We are America’s oldest, continuously held, sports event. We have survived two world wars, The Great Depression, [and] the flood of 1937, which had us underwater.”

In a few sentences, I learned my first lesson. The Kentucky Derby is a testament to perseverance. Not only for the lucky handful who arrive in the winner’s circle – but to those who ensure that the race is run in the first place. And, as Asher would soon explain, Matt Winn embodied the spirit of perseverance.

Matt Winn: The Architect of the Revival.

Although the Kentucky Derby had been running for 27 years, the track had never turned a profit at the time Matt Winn began managing Churchill Downs in 1902. When Winn arrived at Churchill Downs, he had a powerful vision for the track. Asher explained:

He really led the revitalization of the track. He had three goals… he wanted the Derby to be a major league sports event – a prominent sports event. …He wanted the race to be much more than a horse race – he wanted the fashion aspect, … the celebrity, all that. He wanted it to be just a huge celebration. Not just of the sport, not just of racing. And, also, he wanted Churchill Downs to be an important part of life in the community year-round, not just when we were racing.

Winn’s vision paid off the following year when Churchill Downs turned its’ first profit in 1903. However, Winn didn’t slow his efforts to revive the track in the wake of his initial success. In furtherance of his vision, Winn would eventually host state fairs on the grounds, locomotive collisions in the infield, bring pari-mutuel machines to the racetrack, and begin radio broadcasts of the Derby.

Asher explained that the community outreach initiatives of Churchill Downs even extended to the Catholic Church. “From the mid-1940s to the mid-1970s, there was a Roman Catholic archdiocese that held a religious celebration here every year – the feast of Corpus Christi. Thousands of people would come out. There was a procession on the track… it was a huge religious celebration.”

Through hosting community events, the track went beyond horse racing for many guests. In reference to “The Feast of Corpus Christi” celebration, Asher noted, “When you think of the people who came out here, the thousands that came out here, a big chunk of those people would never come to Churchill Downs for a horse race, or to bet a nickel on the nose of a horse. They came out here because Churchill Downs was special to them. Those Twin Spires were special, because of the experience they had here. That’s part of the emotional investment people have in this place.”

In the eyes of Asher, Winn’s vision has become a reality at Churchill Downs today. “Most of the times in a year, you can come up and find something going on. This year, we have Derby and Oaks, which will draw 250,000 people here.” Churchill Downs also hosts weddings, music festivals, and various other events – ranging from the previously hosting a Rolling Stones concert to the upcoming Breeder’s Cup Championship races in 2010.

The Artist’s Muse: Artwork at Churchill Downs.

In a painted collage at Churchill Downs, stands a quote by Irvin S. Cobb, Kentucky native and writer.

“Until you go to the Kentucky Derby with your own eyes, behold the Derby, you ain’t never been nowhere and you ain’t never seen nothing.”

As you walk through the halls of Churchill Downs, the work of many artists is on display in their effort to add their own definition, tribute, or voice to the Derby. Considering the collected pieces of art throughout Churchill Downs, one thing is clear – the Derby has been the muse for several artists.

During our interview, Asher showed me a piece of work by artist, Craig Colquhoun, that defies description in ordinary language. In an endeavor to follow his dream of creating something great, Colquhoun constructed a glass replica of Churchill Downs. As we studied the thousands of pieces, Asher explained:

When we were getting finished with the renovation, we got a call from an artist named ‘Craig Colquhoun.’ He says, ‘I’ve got this glass sculpture of Churchill Downs, would you be interested in looking at it?’ We said, ‘Sure.’

Pointing to the masterpiece standing before us, Asher remarked, “This was it. It is thirty feet long, ten feet wide, ten feet high, and 4,000 individual pieces he made – which represents every part of the Derby experience. [There are] fans in the infield, TV cameras and media, hats, the marching band, roses, ushers, and the horses.”

It was breathtaking.

While viewing the piece, Asher told the tale of the “Leading Horse,” in which the glass horse on the lead mysteriously changes position in the race. “[It’s] one of two things. Right now, it’s in the normal spot. We either have a spirit at work or an employee with a sense of humor. Every now and then, you will come up here and the horse on the lead will be about halfway up. I’ve never heard it explained or seen it explained. I just know the horse moves sometimes.”

While Colquhoun’s piece tries to capture the “spirit” of the Derby experience, there are also two murals in the clubhouse, painted by Pierre “Peb” Bellocq, that depict the winning jockeys and trainers in the Kentucky Derby.

In Bellocq’s mural of the winning Jockeys, the artist has painted every jockey to ever win the Kentucky Derby. Asher explained that the mural is a timeline. The end of the mural used to depict a woman looking forward with a horse in the background that wore “figure eight” silks to symbolize infinity. Later on, the silks on the horse were modified to reflect the silks of Smarty Jones.

In recent years, Calvin Borel’s victories have led to the modification of the jockey’s mural. In 2007, Calvin Borel was painted into the mural for his winning ride on Street Sense. After Calvin Borel won his second Derby on “Mine that Bird,” the mural was again modified to show Borel holding up two fingers – signifying his two wins in the Kentucky Derby.

After viewing numerous works of art inspired by the Kentucky Derby, it was clear that the race has the power to serve as an artistic muse. When I asked Asher about his opinion on why the Kentucky Derby has the power to inspire artists. He responded:

It’s a dream. I think it’s amazing. The whole thing about the race is a dream. Our purse is two million dollars. …It think we’d have thirty horses fighting to get into the race if we just gave them roses…

It’s the reason we get up in the business every day. If you breed a horse, own a horse, [or] you train a horse. If you’re thinking, ‘Is this horse the one?’ … I think it’s the dream aspect of it.

Building upon the concept of “the dream,” Asher shared his own story about how the Kentucky Derby led to his interest in horse racing. “[It’s] why I’m here. I watched the Derby with my family. We grew up in Kentucky, but we weren’t horse people. I was on a farm. It was my grandmother’s farm and it had nothing to do with horse racing. We were horse racing fans one day a year. We gathered around the TV and one day it just bit me. It’s amazing that I’m here, coming where I came from.”

The Kentucky Derby: The Allure of the Greatest Two Minutes in Racing.

On the first Saturday in May, eyes from all across the world spin around the oval track at Churchill Downs to watch the Kentucky Derby. Guests have included royalty, presidents, and celebrities. In recent years, Queen Elizabeth attended the race.

During our interview, Asher elaborated on why the race itself has such an alluring aspect. “You get one chance. It’s three-year-olds only. One Saturday. Two minutes in the afternoon. … In this year’s crops of three-year-olds, we have a maximum of twenty horses in the gate. And this year’s foal crop is about 37,000 – just in the United States. So, your odds are 37,000 to 1 to start. And that doesn’t include European-breds. …And even if you get here, … there are so many ways to lose a race.”

Despite the odds, the dream of ‘getting to the Kentucky Derby’ continues to captivate many individuals – whether owners, trainers, jockeys, breeders, or fans. Aside from the race, many people arrive at Churchill Downs for the pageantry and celebration surrounding the Kentucky Derby.

The glamour and tradition intertwined with race is nearly an event in and of itself. With women wearing wide-brimmed hats, celebrities weaving throughout the crowd, and the beloved traditions interwoven with the Kentucky Derby, individuals from all walks of life attend the race.

In light of the fan fare surrounding the Derby, I asked Asher which celebrity has drawn the most attention in his experience. He responded, “Jack Nicholson. He’s the biggest celebrity I’ve ever seen at the Derby. He stopped the show everywhere he went. Presidents… Queens… Nobody compared to Jack.”

Aside from the celebration in the stands, the horses on the track rule the day. In response to my question about his most memorable moments at the Kentucky Derby, Asher explained, “My absolute favorite moment is when they walk around the first turn to be saddled before the Derby. They are all coming over and everybody is accompanying the horse. The grooms are there. In a lot of cases, the owners and trainers are there.”

It is a heart-stopping moment. Fans who have labored over choosing their horses finally get to view them in the flesh. As for the connections to each horse, they are moving through the rapture of a dream.

Amidst the electric atmosphere surrounding the race, many individuals point to the moment that the crowd sings, “My Old Kentucky Home,” as an experience that defies description. As the marching band plays the music, it is hard to find a dry eye in Churchill Downs.

During our talk, I asked Asher, “What is it about ‘My Old Kentucky Home’ that makes grown men cry?” He responded, “It is everything about the Derby. It is the dream of everybody in the business. The Derby has got a romance. It just does. You look at the horses that win it, the people who had spent their whole lives in the business… Whatever it is, it touches people in a myriad of ways.”

However, for the hardened bettors, Asher gave a tip. “If you’re not a sentimentalist, it’s the best time to bet because there is nobody at the windows. They’re all outside crying. …Every window is wide-open.”

Barbaro: His Memorial at Churchill Downs.

The story of Barbaro struck a chord with many individuals throughout the world. After his death, the decision was made to commission a statue of Barbaro and make Churchill Downs his final resting place.

The inscription under the statue quotes Olympic Gold Medal winner Eric Liddell: “I believe God made me for a purpose, but he also made me fast. And when I run, I feel his pleasure.”

Asher noted that the statue was constructed with a purpose. “The Jacksons wanted all four feet off the ground. That’s the perfect photo of a thoroughbred. They are in flight.”

During our interview, I asked Asher about the decision to lay Barbaro to rest at Churchill Downs. He explained, “The Jacksons made the decision [on] where they wanted him to be. They looked at a farm up in Pennsylvania, they looked at Maryland, and they looked at our place. They ultimately decided that this was the greatest moment of his career and they wanted him to be here. We obviously welcomed him.”

In response to my follow-up question regarding his continued fans, Asher explained, “The letters that came following Barbaro were countless. They came from everywhere. We still get them now.”

Secretariat: The Kentucky Derby Track Record.

Throughout Churchill Downs, several photos of Secretariat line the walls throughout the track.

In 1973, Secretariat not only won the Triple Crown, but broke the official track record at the Kentucky Derby and the Belmont.

Regarding the Preakness, the official track clock was broken when he won and the time did not reflect a new track record. However, the Daily Racing Form publicly disagreed with the official time at Pimlico. According to their watch, Secretariat broke the official track record in the Preakness.

If the Daily Racing Form time was correct, Secretariat is the record holder in all three Triple Crown races.

During our interview, I asked Asher about his personal opinion as to whether Secretariat holds the record for all Triple Crown races. He responded, “Yes. For me, it’s no question.”

Asher elaborated, “The official time, I think everybody agrees, was wrong. Everybody who had a hand-held watch got it faster.”

In an interesting follow-up, Asher noted that the Preakness was his favorite performance during Secretariat’s Triple Crown bid.

My favorite race of Secretariat’s Triple Crown is probably the least known. He did something I’ve never seen a horse do in that race. He was dead last going into the first turn and then took off. It looked like jets were firing.

He goes into the first turn dead last [and] he came out of the first turn in front. So, he just passed everyone on the first turn – not the second turn. You just don’t see that happen.

As for Secretariat, Asher is not alone in his reverence for this champion. With the many articles and books written about this Secretariat, it is hard to find any new words to encapsulate his talent. In Asher’s description:

Secretariat is the most amazing thoroughbred ever created as far as I’m concerned. He’s the perfect physical specimen. I don’t know who to compare him to. He’s like Schwarzenegger in his prime. In terms of physical, it’s just a perfect build. He had a heart… bigger than anybody else. That’s the big guy. That’s the one that defines our sport.

Asher then recapped his visit to meet Secretariat while he stood at Claiborne Farms. When he arrived at the farm, Secretariat was in his hillside paddock. Asher stated:

I was walking through with one of the farm hands. We had heard all these things throughout the years about what a ham he was and how he posed for pictures.

He was at the top of the hill. The groom I was with didn’t speak loudly. He just said, ‘Hey, Red.’

Boom! Here he comes. Flying down the hill. Absolutely flying down the hill. [He] gets to the fence at the end of the paddock where we were standing. He gets there. Stops. And poses.

In his final comments about Secretariat, Asher highlighted that the champion still gets roses and flowers at Claiborne Farm on the anniversary of his birth and death.

The Last Word: Asher on the Art of Handicapping

Among his many talents, Asher is widely-known for his handicapping picks relating to the Kentucky Derby. He explained that he changes his choices every Sunday during the prep race season for the Derby.

Handicapping a horse race is no easy feat.

In response to my question as to whether he ever wishes that he could change his picks on Derby day, Asher responded with a recap of the upset delivered by Mine that Bird in the 2009 Kentucky Derby:

Yes. I wanted to change it last year. … I was sitting there watching the race with my daughter on Derby day. I’m looking up. …I said, ‘Aww, Eight is the winner.’ And, I go, ‘Who is Eight?’ And I looked at my program and realized it’s Mine that Bird with Calvin at 50 to 1. And for the next quarter mile, I couldn’t believe it. As soon as he crossed the finish line, I looked at my daughter and said, ‘You know, I’m not sure, but I think I picked him dead last.’ When I looked, sure enough. Dead last.

However, Asher has a good sense of humor. He appears perfectly at ease with being proven wrong in a race. “It’s very complex. It’s one of those businesses where, if you don’t learn something every day, you’re not paying attention.”

In the 2001 Kentucky Derby, Monarchos blazed toward the wire to win with a time of 1:59 4/5 – just two tenths off the record time of Secretariat. In less than a second, Monarchos had become the fastest living Kentucky Derby winner.

The man behind Monarchos, breeder Jim Squires, stood in the crowd in disbelief. Having retired from his profession as a journalist, Squires had just witnessed a steel gray colt blur the ordinary lines between fact and fiction.

Squires was now cast as a subject in one of the most fantastical stories in horse racing.

Born in Tennessee as the son of a textile-mill worker, Squires was fascinated by horses as a child. He would draw horses when he was in first grade rather than concentrating on arithmetic and save his money to ride “Tony,” a carnival pony, for a nickel.

As we stood watching a two-year-old colt breeze across a track, Squires quipped about how “Tony” would bite him on his legs when he rode him. He laughed as he remembered his mother making him wear pants in the summer since his legs had bite marks from riding “Tony” during carnival season.

As an adult, Squires worked as a journalist. When he moved to Illinois to become editor of the Chicago Tribune newspaper, he brought two cutting horses with him from Florida.

While searching for a home for his horses, he met his wife, Mary Anne, a Chicago native and Northwestern graduate. She had been working as a real estate agent and was selling farms in the Barrington Hills area. Squires married Mary Anne six months after their meeting and they lived on the farm he had purchased.

In 1988, the couple moved to Kentucky and formed their current farm, “Two Bucks.” They bred Paint horses, cutting horses, and Quarter horses. Jim Squires began to write books in his retirement.

After serving on the Kentucky Racing Commission, Squires developed a growing interest in thoroughbreds, which led him to purchase a few mares. As his mare population increased, Squires found Regal Band, Monarchos’ dam, at a Keeneland sale in 1995. When she failed to meet her reserve price, Squires later purchased Regal Band for $14,000.

Squires eventually made the life-changing decision to breed Regal Band with Maria’s Mon. In his book, Horse of a Different Color, Squires explains how both horses “had fallen a good ways from the thoroughbred aristocracy” at that point. He recounts, “…Only the offspring would determine the worth of the parents and the wisdom of their union.”

In a few golden fractions, Monarchos validated Squires’ belief in the value of these two horses. Their union had proven genius.

During my recent visit with the Squires, I not only learned about Monarchos, but also, the amazing character of these two people. Their kindness and generosity is as astonishing as Monarchos’ near record-breaking victory. I would like to extend the warmest thanks for the following interview.

JW: When did you gain your appreciation for horses in life?

JS: Two of my earliest memories are of being hoisted upon the back of a red pony named Peaches by a grandparent (I couldn’t have been more than three or four years old at the time), and not long after that standing at a fence flirting with a group of Palomino ponies at eye level on the other side.

I suspect these are what ignited a horse gene passed down from Cherokee Indian ancestors on my mother’s side. I remember drawing horses on my tablet in the first grade when I should have been learning arithmetic and dreaming about them at night.

JW: Prior to starting your farm, “Two Bucks Thoroughbreds,” you were Editor-in-Chief of the Chicago Tribune newspaper. What led to your decision to move to Kentucky and begin breeding thoroughbreds?

JS: When I became editor of the Tribune, I already owned some riding horses, so I purchased a small farm in outlying Barrington Hills, an equine community where and Mary Anne and I soon became active in the breeding and showing of American Paint Horses.

Ten years later when I left the Tribune, we owned two stallions and 20 mares and Kentucky seemed like the ideal place to move them. We had no intention of raising Thoroughbreds but it is difficult for a horse person to live in the Bluegrass without falling in love with them.

JW: Monarchos was a product of sire, Maria’s Mon and broodmare, Regal Band. What did you see in these two particular horses that led you to determine they would be a good breeding match?

JS: My quarter and paint horse experience of the previous 15 years had given me a basic understanding of equine conformation and breeding patterns, particularly a belief in the importance of female families as the conduit of good genes.

Regal Band was from one of the best families in the Jockey Club book that already produced a great mare Andover Way and a great stallion Dynaformer. Equally important was the fact that physically she resembled the dam of Doc Bar, an immensely influential sire of performance quarter horses.

I had watched Maria’s Mon win a 2-year-old race in New York and believed him to be the toughest, soundest and best-looking of all the freshman sires in my price range—and he fit my breeding theory in that he had descended from two good broodmare sires—Caro and Wavering Monarch.

JW: You were in the stable when Monarchos was born and watched his early development. Did he stand out from the other foals?

JS: By the time Monarchos was born, I had probably foaled 150 babies. Of those none came into the world brighter eyed and more ready to go. He was small, black as coal with a very big, bright eye, a lovely sloping shoulder and his mother’s star. Within a very few minutes—15 or 20 at the most—when startled by a cat in the rafters he got to his feet with ease and never once fell backwards.

Within a few hours, he was a whirling dervish doing circles around his mother and later as a weanling running, running, running long after his mates were winded, which is exactly what happened at Churchill Downs.

JW: When I met Monarchos during our visit, I found him to be a very gentle and kind horse. What factors do you believe contribute to good temperament in a horse – breeding, training, or both?

JS: Both I suspect. I never saw any mean temperament in any of Regal Band’s foals. But I give more weight to the latter. How a horse comes to relate to humans and other horses is probably behavior learned directly from the mother and the people who handle them. I believe the success of Two Bucks horses at the racetrack has a great deal to do with how we raised them on the farm.

JW: Can you describe how you felt when Monarchos won the 2001 Kentucky Derby?

JS: It took me an entire book - Horse of a Different Color - to describe it. And even then I failed to do it justice. I was up on the roof of Churchill Downs with the press photographers, most of whom I did not know. And they did know me.

Disbelief might have been the first emotion, realization of the extraordinary luck in involved the second. I did, however, lose my hearing for five or ten minutes afterward. I could see clearly, but heard nothing until I found Mary Anne in the crowd on the floor below. From that point on, it was a blur for a couple of days.

JW: Monarchos has the second fastest winning time in the Kentucky Derby. Do you think that Monarchos had the capacity to beat Secretariat’s track record in the 2001 Kentucky Derby?

JS: Jorge Chavez wrapped up Monarchos after he passed Congaree so easily and later said he could have gone a fraction or two faster had he known he was close to the record.

JW: Would you have enjoyed it if Monarchos had set the new track record for the Kentucky Derby?

JS: All of us connected with Monarchos were pleased to hear what Chavez said. Monarchos was indeed a very fast horse and had already proven that in the Florida Derby. But the Churchill Downs track surface was faster that day than normal.

A couple of records had been broken earlier in the day and the pacesetter in the Derby—Songandaprayer—had taken the field faster than it had ever gone before, setting records for the first few fractions. So a new Derby record would have always been suspect and an asterisk in the minds of many.

Secretariat is such an icon his record should last forever.

JW: You have been called a “Breeding Genius.” What do you think are the key elements that are present in a well-bred racehorse?

JS: The Breeding Genius moniker is a joke stemming from the point of view from which Horse of a Different Color was written. A friend of mine, the novelist Jane Smiley, once told me that after you reach the age of 50, a writer best writes with his tongue in his cheek. I did that in that Horse, writing from the third person as if the Breeding Genius (myself), and the Dominant Female (my wife Mary Anne) were characters in a piece of fiction.

Any success I have had as a breeder of horses - quarters, paints and thoroughbreds - can be contributed to an enormous amount of luck, great Kentucky ground, a well-constructed feeding program; faith in the power of female genes; and a wonderful way of dealing with horses that I learned from the experiences and teachings of two old cowboys—Tom and Bill Dorrance. What I learned from them and their followers cannot be overestimated as a factor.

JW: Do you believe that you could breed a future Kentucky Derby winner?

JS: The odds are not good. But once you do it, you never stopped trying until you run out of money or energy. I am growing shorter on both.

JW: What have been some of your most memorable moments in your years of breeding thoroughbreds?

JS: Nothing can compare with winning the Derby as a positive emotional experience.

Unfortunately, not all memorable experiences are positive. Both Regal Band and For Dixie, another great broodmare who produced several great horses including one that sold for $2.3 million long after we no longer owned her, both died at my feet.

So did my favorite riding horse and my favorite quarter horse champion mare.

But as long I keep raising horses, the memorable moments both positive and negative will keep on coming. That is the beauty of spending time with these magnificent creatures.

Jim Squires authored “Horse of a Different Color,” which is an exciting and informative book about his breeding farm and his experience with Monarchos. To view this book on Amazon.com, click here.

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In 2008, Big Brown captivated the American public with his flashy wins and charismatic bid to win the Triple Crown. With a career record of seven wins in eight starts, he defied the odds in several races and produced mind-bending accomplishments on the track.

As a two-year-old, Big Brown broke his maiden at Saratoga in a dazzling 11-1/4 length victory. When he entered his three-year-old season, Big Brown won four consecutive races between March 5 and May 17, including the Kentucky Derby and Preakness.

In the Kentucky Derby, Big Brown won by a thrilling 4-3/4 length victory after having had only three prior career starts. He became the only horse in history to win from the 20th gate post.

Entering the Preakness, Americans fixed their attention on Big Brown after his dominating win at the Derby. Big Brown delivered an astonishing 5-1/4 length win in the Preakness. When all eyes turned toward Big Brown in the Belmont, he experienced the sole heartbreaking loss in his career. However, his tremendous presence and star quality drew new fans into the sport of horse racing – the fourth largest crowd in history showed up at the Belmont Stakes to watch Big Brown make his bid for the Triple Crown.

Prior to retiring, he won his last two career starts – the $1,000,000 Haskell Invitational (Grade 1) and the $500,000 Monmouth Stakes. Jockey, Angel Cordero, encapsulated the exceptional talent of Big Brown: “He’s like a car – he comes with everything. Just step on it, and you’re there.”

Since his retirement, Big Brown has bred over 100 mares at Three Chimneys Farm. As the first foals by Big Brown are emerging at various stables, he continues to make his mark on the sport of horse racing. This year, Big Brown will travel to Australia to stand at Hunter Valley farm.

Prior to his anticipated departure for Australia, Three Chimneys Farm graciously provided me with an interview. After chasing him from the Derby to the Belmont, I was elated to finally catch up on Big Brown.

JW: After winning the Kentucky Derby and Preakness in 2008, Three Chimneys Farm struck a deal to stand Big Brown prior to the Belmont race. At the time the decision was made, did the farm believe that Big Brown was going to win the Triple Crown?

TCF: We thought he had a better chance than just about any horse in recent decades. From his first start to his runaway win in the Preakness, he really hadn’t been tested. His rivals couldn’t even get close to him and in the Preakness, running against some of the best of his generation, he won under wraps by 5 ¼ lengths.

JW: What are the overall qualities about Big Brown that led to the decision of Three Chimneys Farm to acquire him for breeding?

TCF: Obviously the brilliance he showed in his first three races was a major factor. He achieved a series of “firsts” and “bests” that rank him with the all-time greats, such as being the first horse to win from the 12 and 20 posts in the Florida Derby (G1) and Kentucky Derby (G1) respectively. On top of that, he ran the best Ragozin number in Kentucky Derby history. He’d come to the Derby virtually untested, and on racing’s biggest day, left the rest of the field eating his dust.

Combined with that is his physical appearance. He is beautifully conformed and well-balanced. He’s not too big or small; not too heavy or light. The way he’s built makes for an effortless stride, allowing him to float across the track with minimal exertion.

From a pedigree standpoint, he’s inbred 3 x 3 to Northern Dancer, making him a likely candidate for crossing well with Mr. Prospector-line mares, not to mention Halo, Roberto, Seattle Slew, and Blushing Groom strains as well.

Also factored into the mix is his temperament, which couldn’t be better. We saw time and time again during his racing career that he took everything in stride. He’s level-headed, intelligent and kind. He doesn’t fight his rider in the morning or in a race and, as a result, is not hard on himself whatsoever.

JW: Big Brown has bred with over 100 mares in his first season. How is it determined which mares are bred with Big Brown?

TCF: We have an expert pedigree consultant on staff at Three Chimneys by the name of Anne Peters. She looks at the pedigree of each mare submitted to Big Brown and also considers the physical qualities the mare possesses, any soundness issues on either the sire or dam’s side, and other factors.

Based on what similar breedings have resulted in the past and what the mare has produced or accomplished herself on the racetrack, Anne makes a judgment as to whether the mare would be a suitable mate for Big Brown (this is done with mares submitted to all of our stallions).

If, for example, she feels the mare would not pair up well with Big Brown, she then suggest other mating options (either stallions at our farm or at other farms) that might pair up more favorably.

JW: The first reported foal by Big Brown was born on January 12, 2010. How many foals by Big Brown do you anticipate being born this year?

TCF: We limit all of our stallion’s books so as not to saturate the market with their offspring and so the horse is not over-used, so we expect Big Brown to have a crop of around 100 foals. 71 of the mares he was bred to are either stakes performers or stakes performing producers, so it is definitely a quality book.

So far, the feedback we’ve received has been extremely positive regarding his foals. He’s really stamping them with his build, athleticism and balance and they seem to have his temperament as well. Obviously mares come in all shapes and sizes, but his foals are surprisingly similarly built.

JW: On the track, Big Brown produced flashy wins and had an intimidating build. Having had the opportunity to establish a more intimate understanding of this horse, how would you describe Big Brown’s personality?

TCF: Big Brown is the epitome of a healthy, happy horse. He has an outstanding temperament in that he is not easily rattled and is quite personable. We ride our stallions 6 days a week (they gallop a mile and a quarter) and Big Brown just floats around the track with his ears pricked – if horses could smile, they would look like Big Brown under saddle.

That’s not to say he doesn’t have a bit of a wild side. Some days he puts on quite a show in his paddock for visitors who come to the farm for our daily tours. He loves to kick up his heels and tear around his paddock, throwing in a playful rear here and there just for fun.

JW: In his retirement, does Big Brown continue to receive attention from fans and visitors?

TCF: Three Chimneys began offering daily public tours when Seattle Slew stood here and still conducts them five days a week. We estimate that our stallions receive more than 25,000 visitors a year from the tours alone and the horses that we receive the most requests to see are Big Brown and Smarty Jones.

We also have a visitors’ center near our main office, where tourists gather before and after the stallion division tour to see photos of the stallions, purchase hats with a stallion’s name and silks on them, and look through farm literature and all of the fan mail our stallions, especially Big Brown and Smarty Jones, receive (and they do receive A LOT of fan mail).

JW: Does Big Brown have any unique personality traits or favorite items?

TCF: Big Brown loves peppermints and butterscotch candy. He also seems to be fascinated with children. Anytime a child comes to the front of his stall, Big Brown lowers his head to greet them.

This past fall we also saw Big Brown’s uncanny ability to adapt to any situation. Make A Wish brought a child out to meet Big Brown. The child had severe disabilities, so petting Big Brown was a very slow process (and wouldn’t have been possible without that wonderful temperament he possesses). Big Brown stood like a statue while the child pet his mane and shoulder and even pressed the “go button” birthmark on his side. The child’s eyes were wide and bright and he let out numerous giggles, bringing tears to the eyes of his parents and just about everyone else in attendance.

JW: Recently, it was announced that Big Brown will be shipped to Australia to stand at Hunter Valley Farm. What led to this arrangement and do you anticipate that Big Brown will return to Three Chimneys Farm in the future?

TCF: Big Brown’s pedigree is highly desirable in the Australian market, as it matches up favorably with many of the mares in that part of the world. Big Brown will shuttle, meaning that he will ship to Australia (accompanied by his groom) and stand the Southern Hemisphere breeding season, which is during the opposite time of year as our Northern Hemisphere breeding season.

Once the Southern Hemisphere breeding season has concluded, he will travel back to the United States to Three Chimneys. This will be an ongoing arrangement, so long as Big Brown handles the physical and mental demands of shuttling (which we expect him to have no problem doing).

Click here to comment on this article or email Jennifer Wirth at blog@thesaturdaypost.org.

For more information on Three Chimney’s Farm, please visit their website.

Three Chimneys Farm also has a fan club, “Club Three Chimneys.” For a $35 annual membership fee, members receive trial subscriptions to the Blood-Horse and Thoroughbred Times (8 week subscriptions to each, with the option to subscribe on an annual basis at a heavily discounted rate) a hat, weekly emails about stallions, progeny and farm updates, free farm tours, quarterly newsletters, contests, and more. You can find more information about the club at on their membership page for Club Three Chimneys.

Since the first run of the Kentucky Derby in 1875, the race has evolved throughout the years into one of the grandest society events – steeped with many unique traditions and customs. The Derby is the showcase for lavishly feminine hats, sugar-soaked Mint Juleps, countless displays of red roses, decadent local cuisine, and extravagant parties on the Eve of the Derby. This resource provides a basic overview of the popular traditions and cultural novelties that surround what is termed, “The Greatest Two Minutes in Sports.”

Femininity is in Fashion: Derby Hats and Elegant Dresses. From its’ inception, the Derby was envisioned to be a luxurious event in American Thoroughbred Racing. Beginning in the late nineteenth and early twentieth century, affluent women arrived at the race wearing fashionable hats, gloves, and stylish dresses. Throughout the years, the tradition of Derby hats and feminine couture has endured, and perhaps, grown more colorful and expensive with each new season. Today, women wear many styles of glamorous hats, along with a wide variety of dresses and suits. The feminine pageantry surrounding the race has become nearly as iconic as the horses on the field.

One Sweet Day: The Mint Julep. The Bourbon-charged “Mint Julep” is the official drink of the Kentucky Derby and is composed of sugar syrup, fresh mint, crushed ice, and Kentucky bourbon. On race day, vendors weave through the crowds with fresh “Mint Juleps,” served in the commemorative annual Kentucky Derby glass. The famed “Woodford Reserve $1,000 Mint Julep” is also available through auction prior to Derby day, with the proceeds benefitting charity.

Although the mixing ingredients have varied in the past few years, the lavish drink remains served in a 24-karat Gold Cup and is made with Woodford Reserve Kentucky Bourbon. In 2006, the “Woodford Reserve $1,000 Mint Julep” benefitted retired horses and jockeys through donating the proceeds to the Thoroughbred Charities of America, That year, the Mint was imported from Morocco, the ice was obtained from the Arctic Circle, and the sugar was acquired from the South Pacific. Upon announcement, our blog will feature the 2010 ingredients and auction link for the “Woodford Reserve $1,000 Mint Julep.”

The Traditional Song: “My Old Kentucky Home.” As the Derby contenders are paraded before the crowd prior to the race, “My Old Kentucky Home” is played by the University of Louisville Marching Band. There are no words to describe this mesmerizing moment. For new Derby attendees, the words to the song are inscribed in the racing program. Many Kentuckians know the tune by heart and it is considered a moment of pride when the song is being sung throughout the crowd.

The Emperor’s New Clothes: A Garland of Roses. The Garland of Roses that cloak the winning Derby horse hold an interesting history. Roses first appeared on the radar when they were presented to all the ladies attending a glamorous Louisville Derby party, held by a New York socialite and attended by the President of Churchill Downs, Colonel Lewis Clark. The roses were such a phenomenon that Clark adopted the rose as the race’s official flower. The rose garland first appeared at the Derby in the 1896 when the winner received a floral arrangement of pink and white roses. In 1904, the red rose was chosen as the official flower of the Kentucky Derby.

Each year, a garland of more than 400 red roses is sewn into a green satin backing with the seal of the Commonwealth on one side and the twin spires and number of the running on the other end of the garland. Each garland is also adorned with a “Crown” of roses, ribbon and green fern. The “Crown,” is a single rose pointing upward in the center of the garland, to symbolize the struggle and heart necessary to reach the winners’ circle.

The Gold Standard: The Kentucky Derby Trophy. The Kentucky Derby Gold Cup is awarded each year to the winning horse’s owner. The trophy is made from a combination of 20 and 14-karat gold and weighs more than 100 ounces. A sterling version of the trophy is awarded to the winning trainer, jockey, and breeder. The Gold Cup trophy takes over three months to produce and is one of the few solid gold trophies awarded in any American sporting event.

The Society Pages: The Derby Eve Galas. All throughout the nation, Derby parties are hosted on an annual basis. However, in Louisville, there are a few lavish society parties that honor the Eve of the Derby with unparalleled pageantry and style. The most sought-after tickets in Louisville on Derby Eve are to the Barnstable Brown Gala and the Mint Jubilee.

The Barnstable Brown Sisters (the former “Doublemint Twins”) have been hosting the most exclusive party for two decades in celebration of the Derby on the night before the race. Celebrities and guests are given access by invitation only to the event comprised of 1,200 attendees.

Founded in 1996, The Mint Jubilee Gala is another Derby Eve party that carries prestige among partygoers. Tickets to this 1,000 person event cost approximately $500.00 per individual in 2009. The event is attended by political figures, celebrities, and ticketed guests.

Derby Pie: Decades of Decadence. On Derby Day, Churchill Downs will sell more than 25,000 slices of Derby Pie to track attendees. At off-track parties, many Derby events order the pie from Louisville and have it shipped to their home for dessert. The Derby Pie, a trademarked name, is made by Kern’s Kitchen with custard, chocolate chips, and walnuts – all baked into a 9-inch crust. The recipe is highly coveted – only three people know the actual recipe. All employees of Kern’s Kitchen are required to sign an agreement not to divulge any of the Derby Pie secrets. The Derby Pie can be ordered by visiting the company website at http://www.derbypie.com.

Horse Racing has long been called the “Sport of Kings,” with the players paying a fortune to have a share of the alluring social pageantry, luxury lifestyle and electrifying experience of racehorse ownership. This is a sport where money competes for prestige on the track and in society. Millions can be spent on a single horse, a thousand dollars for a single drink, and hundreds on the lavish traditions that accompany the culture.

Let’s face it. We can’t all be millionaires and royalty. But this sport is made of more than money. Some of the greatest racehorses were bought at rock bottom prices and built a legacy through relentless spirit and an inexplicable drive toward perfection. Likewise, enthusiasts of the sport are drawn from all socioeconomic backgrounds and celebrate with the same fervor and passion as the affluent players in the field.

At the finish line, this sport reaches far beyond kings. It is infused with business people, celebrities, country dwellers, media, families, socialites, cowboys, middle-class investors, and college kids camped throughout the infields. With a hundred dollar budget, nearly anyone can experience many of the luxurious traditions of the sport in the age of the internet and industry promotions. Try it – you might enjoy the view from the beyond the velvet wire.

Enjoy a Mint Julep and Donate to a Racing Charity. (Estimated Cost: $30) With the Kentucky Derby prep race season in motion, I can’t think of a more decadent way to watch the races on a Saturday afternoon than to sip on a Mint Julep, the official drink of the Kentucky Derby.

On Derby day, Brown-Forman, the company that owns the Woodford Reserve Bourbon and Early Times Whisky Brands, dominates the Derby festivities by serving nearly 120,000 Mint Juleps to Churchill Downs attendees over the two-day period covering the Kentucky Oaks and Derby.

For philanthropists and affluent guests, the company has created “The Woodford Reserve $1,000 Mint Julep,” with proceeds benefitting selected horseracing charities. Aside from the inclusion of Woodford Reserve Bourbon, the other carefully-selected ingredients are determined on an annual basis by the company, and the drink is purchased via advance auction on the Woodford Reserve Website. The winners are served this extravagant drink at the Derby upon presenting proof of purchase. In 2006, the luxurious Mint Julep was served in a limited-edition 24 carat gold-plated julep cup, accompanied by sterling silver sipping straws, and infused with mint from Morocco, ice from the Arctic Circle, and sugar from the South Pacific.

So… How can you show your philanthropic spirit while enjoying a hand-crafted Mint Julep? Easy. First, you’ll need the “Official Kentucky Derby Mint Julep Recipe” and the ingredients.

The Early Times Mint Julep Recipe

1 cup of sugar

1 cup of water

Sprigs of Fresh Mint

Crushed Ice

Early Times Kentucky Whisky

Instructions: Make a simple syrup by boiling sugar and water together for five minutes. Cool and place in a covered container with six to eight sprigs of fresh mint. Refrigerate overnight. Make one julep at a time by placing a few sprigs of mint at the bottom of a glass. Fill the glass with crushed ice, adding one tablespoon and two ounces of Early Times Whisky. Stir rapidly with a spoon to frost the outside of the cup. Garnish with a sprig of fresh mint.

To maintain your “social” budget, the estimated cost of a 1.75 ml bottle of Early Times Whiskey is roughly fifteen dollars. The remaining five dollars can be used to purchase sugar and mint. While the simple syrup is cooling overnight, you can pick the racing charity of your choice and donate the remaining ten dollars in your budget. A few selected charities appear below.

Thoroughbred Charities of America (TCA). Thoroughbred Charities of America’s sole mission is to raise money for distribution to more than 200 charitable organizations in Thoroughbred rescue, retirement, retraining, research, education, and therapeutic riding programs.

Riding with Barbaro. The Riding with Barbaro Memorial Fund provides funding for equine health and safety research.

The Race for Education (RFE). The Race For Education (RFE) enables financially-qualifying young people of equine industry families, as well as those who want to pursue an equine-related or agricultural career, to obtain a college degree by providing tuition support, financial literacy training to help students minimize their debt load, mentoring services to provide students with emotional support, and permanent jobs upon graduation.

Research the Featured Prep Races and Open an Online Betting Account. (Estimated Cost: $70) If you are new to horse racing, most dedicated handicappers read the biographies of the horses, research bloodlines, watch video footage of past performances, follow handicapping blogs, and read recent articles surrounding the races prior to betting. There are many excellent free internet resources to obtain knowledge about horses and races prior to betting. In order to get started, you can visit the following resources:

National Thoroughbred Racing Association. http://www.ntra.com/

The Bloodhorse Magazine. http://www.bloodhorse.com

The Daily Racing Form. http://www.drf.com

After picking your race and horses, you can avoid off-track betting sites by opting to bet online, subject to the legality in your State. A great online resource to wager is TVG. In order to set up a TVG account, you will need to deposit a fifty dollar minimum and can bet from your home computer. To set up an account with TVG, visit their website at http://www.tvg.com. As an initial deposit, I recommend depositing at least seventy dollars to cover your potential wagers for your first chosen race to bet online.

Make a Bet. (Estimated Cost: $18) Once you’ve set up your online wagering, place some bets for your Derby prep race. I recommend a budget of $18.00 for your first race ($12 for a trifecta box, $4 for an exacta box, and $2 to wager on your pick for the winning horse).

Invite Friends to your Home, Serve Some Mint Juleps, and Watch the Race. Now that your simple syrup is chilled, why not invite over a few friends and watch the race together? Serve the mint juleps and enjoy watching your horse compete against other Derby hopefuls.

Experience Virtual Ownership of a Thoroughbred. (Estimated Cost: Free!) Although the ideal dream is to truly own a thoroughbred racehorse, Woodford Reserve presents the next best thing through its’ free membership in “The Woodford Reserve Thoroughbred Society.” Members have no actual equity or earnings stake in the horses, but the society provides a wonderful blog on the activities of the horses in its’ stable, as well as bios that include detailed facts – including fun stories like the favorite luxury food of one of the stable horses, “Angel’s Share” is peppermints. The Society also details the biographies of the trainers and upcoming activities. Overall, if you can’t afford to open your wallet to purchase a horse, this society gives you a great experience of feeling like a player in the field. To join the Woodford Reserve Thoroughbred Society, visit the Woodford Reserve Website.

Even with a hundred bucks, you can enjoy the luxury lifestyle of the “Sport of Kings.” I hope you are sitting among friends, drinking a mint julep, enjoying the races, and reading about the adventures of your horses in the Woodford Reserve Stables. Welcome to the elite society.